CityTram
A new vision in urban commuting
A better way
to get from here to there
(faster and cheaper, reliably and safely)
Analysis Why is CityTram the right way to go ?
There are lots of alternative commuting solutions. Why is CityTram the right way to go ?
We did not set out to design a new transit technology. We set out with a goal – to reduce greenhouse gas emissions. The most basic of research quickly identified US transportation as the area ripest for improvement with the most reachable impact given our skills. Being somewhat realistic (that is on the cynical side) a guiding principle is that in order to be effective, our objective (greenhouse gas emission reduction) must be a consequence of or side effect of a real improvement in transportation as seen by the market. We must get what we want by giving the market what it wants (not by legislating it).
Deciding how best to improve transportation was just the outcome of a logical analysis process. It lead to the conclusion that a revolution rather than evolution was required, and it defined the requirements for a new technology. CityTram was an investigation into whether those requirements could be met. They can !
Any reasonable analysis must start with an honest and as quantitative as possible look at the current market. From this you can create a “decision model” for the market, and refine it. Your decision model is right when it explains the available evidence (behavior of current market). This model then lets you run experiments for future success of various alternatives.
The documents here reconstruct the reasoning process: